After hitting it big with feisty hip-hop singles that brim with confidence and unapologetic candor, Alex Bruce releases her self-titled debut EP under Sony Music Philippines.
With her first collection of scintillating new tunes and familiar favorites, the 14-year-old rapper cements herself as a prolific young talent with incredible skillset.
On the 5-track EP, Alex goes hard with sharp, playful tunes that celebrate life, puppy love (specifically “Yakap,” which features SB19’s Justin De Dios on the music video), and being a young girl trying to make her way into the cutthroat and competitive hip-hop music landscape dominated by men.
In terms of lyrics, Alex doesn’t follow a specific writing style or narrative format. “I just write wherever my pen takes me to,” the young artist shares. “Every song I wrote has its own story to tell and that depends on how I’m feeling during the process.”
While anchored in crossover bangers and hook-laden jams, Alex finds new compelling ways to incorporate different music genres and elements, with influences that range from trap to soul, lo-fi hip-hop to reggae, boombap to contemporary R&B, new school to old school.